JHL Design Inc. partnered with Kate Sullivan & Co. for a comprehensive brand identity refresh—focused on defining their ideal client, refining their aesthetic, and aligning their marketing and business development strategies for greater impact. The clarity that emerged from this process laid the groundwork for a transformative year ahead.

What followed was remarkable momentum: in just 12 months, the firm earned over a dozen media features—including placements in The Wall Street Journal and Dwell—and secured five large-scale remodels, along with a highly lucrative ground-up project. Each opportunity was closely aligned with the studio’s newly articulated values and visual identity.

Team growth came next, with four new hires joining the firm to support expanding project demands and strengthen its evolving internal culture.